Our partner marketing agency PlayAD works with Coca-Cola HBC Croatia on innovative marketing solutions for a few years now. The question always remains the same, How can we make a better experience for our customers? The question becomes even more interesting when the target audience is generation Y and Z, generations that grow up with the technology and are hard to please.
Shake&Take 2.0., the second iteration of an innovative mobile app that is breaking records on Croatian mobile market. Easy to use application that rewards customers for every Coca-Coca 0,5 bottle purchase.